Keynote Speech: Nigel CROSS

Design Thinking

The ability to design is a part of human intelligence, and that ability is natural and widespread amongst the human population. However, it appears that some people have this ability more highly-developed than other people - either through some genetic endowment or through social and educational development. Design ability is often thought to be a mysterious ‘gift’, but, through a variety of studies, design researchers are building a deeper understanding of designerly ways of thinking.


Last Update: October 23, 2013