Elita Lam is the Head of Department of Fashion and Image Design, HKDI, which is the leading fashion education providers in the region with well-developed professional training to meet major stakeholders’ needs, illuminating a career in the global fashion and image industry for the students. The department offers programmes ranging from Fashion Design, Accessories Design Knitwear Design, Fashion Image Design, to Fashion Branding and Buying, with full range of facilities that support the evolving needs of the department’s teaching and applied research mission.

Elita currently leads the HKDI Material Design Centre, which is designed to serve all design disciplines from interior design/construction materials to advanced fabrics, allowing inter-disciplinary design activities and knowledge exchange through multi-material applications. The mission of the Centre is to serve as a platform for knowledge exchange for design, innovative processes and materiality, dedicated to higher education and creative professionals, allowing students, teachers, alumni, design practitioners and other materials-using community to review and the solicitation of the state-of-the-art resources, putting the latest and most exclusive materials at their fingertips.